How to sell print on demand on amazon

Have you been looking to dive into the world of online business, but are worried about the upfront costs? Or maybe you’re already an online store owner, looking to expand to a new platform? If so, you’re in the right place!

That’s right, no need to shell out thousands on inventory that might not even sell. With print-on-demand, you only pay for what you sell. Sounds amazing, right?

And the best part? Getting started is a breeze. No joke, all you gotta do is create your Amazon and POD supplier accounts, link them, create some unique designs, choose your products, and boom—you’re in business.

So why print-on-demand Amazon? It lets you dip your toes into e-commerce without jumping headfirst into debt. You just flex your creative muscles while Amazon and your Print-on-Demand service handle the nitty-gritty.

Ready to make money by selling your own custom POD products? Stick around, and I’ll break down how to start a print-on-demand Amazon in this simple step-by-step guide.

Step-by-Step Instructions to Sell Print-on-Demand on Amazon

Starting a print-on-demand business on Amazon might seem daunting, but like I said before, it’s simple! Plus, I’ll break down each step to be very detailed along the way.

Quick Overview Of The Steps

  1. Choose Your Niche: Before you start selling, it’s crucial to identify your niche. This should be a specific market segment that your designs will appeal to. Choosing a niche will help you create targeted designs and marketing strategies.
  2. Set Up Your Amazon Seller Account: To start selling on Amazon, you’ll need to set up a seller account. This account comes with a monthly fee, but it allows you to sell an unlimited number of products and access the Amazon Marketplace Web Service.
  3. Choose Your Print-on-Demand Supplier: A good production partner is key to your POD business’s success. Consider factors such as product range, print quality, pricing, and shipping options when making your decision. Using Amazon grants access to Amazon Merch.
  4. Create Your Designs: This is where you get to let your creativity shine! Create unique designs that will appeal to your target audience. Remember, these designs are the center of your business, so make them quality.
  5. List Your Products on Amazon: After uploading your designs, you can list your products on your Amazon store. Make sure to write compelling product descriptions and use high-quality images to attract customers.
  6. Market Your Products: Once your products are listed, it’s time to start marketing! Use social media, email marketing, and other strategies to reach your target audience and drive traffic to your Amazon store.

Remember, starting your POD business on Amazon is a journey, and it won’t happen overnight. It takes time and effort, but with persistence and the right strategies, you can build a successful Amazon business.

1. Choosing Your Niche

Niche selection vinn diagram

Alright, let’s get down to business. The first thing you need to do is to choose your niche.

Now, you might be wondering, “What the heck is a niche?” Well, a niche is like your own little corner of the vast online world where you’ll set up shop. It’s the specific segment of a market that you will be targeting your products towards.

So, how do you choose a niche? Well, you need to ask yourself some questions. What are you passionate about or love? How saturated is that specific market? And how much could you make in this niche (think prices, competition, and volume)?


This might sound cheesy, but choose a niche you love. Trust me, it makes a world of difference. When you’re passionate about your niche, it shines through in your designs and your marketing. Plus, it makes the whole process a lot more fun!


You want to make sure there’s a market for your products, right? So, do some research. Check out Google Trends, look at what’s selling on Amazon, and see if there’s demand for products in your chosen niche. See if there are way too many people already selling those products (such as cat tees).

Profit Potential

Okay, so you’ve found a niche you’re passionate about, and there’s demand for it. Great! But hold up, some niches may be more profitable than others. Consider what prices people will pay for your products and the potential size of your customer base.

Even if there’s a lot of potential, you need to take into account how many others are selling similar products. You don’t want to be a tiny fish in a big pond. Look for a balance between demand and competition.

Choosing the right niche is like finding the perfect pair of jeans. It might take some time and trying on a few different ones, but once you find it, it just fits. So, take your time, do your research, and choose the best niche you can find.

2. Setting Up Your Amazon Seller Account

Since it’s time to set up your Amazon Seller Account. Think of this as setting up your online storefront. This will be what customers see as your brand, so make it fit with your niche. If you have an existing Amazon account I suggest you create one specific for your business so they aren’t linked.

Amazon sellers account details

To set up your account, you’ll need to provide some basic information about your business. This includes your business name, address, and tax information.

Amazon will also ask you to verify your identity to make sure you are real. Verification will require a video call as well as a mail-in verification code.

Now, when signing up you will be given two options, a professional account and an individual account.

If you’re just starting out go with the individual plan. This plan only charges you when you make a sale so it’s great for when you’re still new.

Now, after you make 40 sales in one month you should consider switching to an Amazon professional seller account. This is the turning point when the individual fees outgrow the $40/month cost of the professional account.

Once your account is set up, you’ll have your own online store on one of the world’s largest ecommerce platforms. Now you just need to fill it with your custom print-on-demand products.

3. Choosing Your Print-on-Demand Supplier

Alright, you’ve got your store set up, now you need to find the right supplier for your business.

Think of your POD supplier as your silent business partner. They handle all the manufacturing, shipping, and customer service. This leaves you free to focus on creating awesome designs and marketing your products.

Merch By Amazon

amazon merch on demand

Now, there are a bunch of print-on-demand services out there, but when working with Amazon you have an option to use Merch by Amazon. This service is integrated with Amazon by default, which makes managing your online store a breeze.

But keep in mind, that you have to apply to Merch by Amazon, and getting accepted can take some time. Plus if you’re planning to sell something other than t-shirts you should explore some third-party providers.

Other POD Suppliers

Printiful Home Page

Each of these suppliers has its own pros and cons, and choosing the right one can be a bit of a puzzle. I always recommend getting started with a powerhouse like Printful or Printify as they are the most beginner-friendly and have a wide range of products.

So, how do you choose the right supplier? Well, it depends on your needs and goals. Consider factors like product range, print quality, price, and shipping times.

For example, if you want to sell t-shirts, there are countless options. But if you want to sell something like custom candles, you’d be better off finding a candle-specific print-on-demand company.

And don’t be afraid to test out a few different suppliers to see which one works best for you. Now let’s move on to creating the designs for your products.

4. Creating Your Designs

Creating designs for your shop is where your creativity gets to shine. It’s like painting a canvas, but instead of paint, you’re using your ideas and imagination.

Understand Your Niche

Before you start designing, make sure you fully understand your audience. What are their interests? What kind of designs do they like? This will help you create designs that resonate with your customers.

Create Unique Designs:

editing T shirt in canva

I recommend creating your own designs in the beginning as it’s a great way to be involved in creating your brand image and it keeps costs low.

You can use graphic design tools like Adobe Illustrator if you’ve got the skills. However, if you’re new to this, it’s simple to use a tool like Canva online for free to create some pretty nifty designs.

You could also use pre-made design templates available on platforms like Canva as a starting point for your designs. Just be sure to customize them to fit your own brand.

If you’re not comfortable creating your own designs, you can hire freelance graphic designers from platforms like Upwork or Fiverr. But be strategic when doing this as it will eat into your profit margin.

Remember, your designs are the heart of your Amazon print-on-demand store. So make sure Etsy shoppers love what they see.

Now, let’s move on to choosing your new production partner.

Uploading Your Designs to Your POD Supplier

So, you’ve got your killer designs ready to go. Now what? It’s time to upload them to your chosen print-on-demand supplier.

Before you upload your designs, make sure they’re in the correct format. Most POD suppliers accept files in JPG or PNG format. Also, check the resolution requirements for your chosen products. A high-resolution image will ensure your designs look crisp and clear when printed.

And just like that, your designs are ready to be printed and shipped to customers all over the world. It’s a pretty amazing feeling, isn’t it? Now let’s jump into how to list these sweet designs on your

5. Listing Your Products on Amazon

Amazon Mock Lisitng

Now it’s time to bring it all together and list your products on Amazon. Listing your products on Amazon is like setting up a display in a physical store. You want to showcase your products in a way that grabs attention and entices customers to buy.

Product Titles:

Your product titles should be clear, concise, and descriptive. Include relevant keywords to help customers find your products. But remember, don’t stuff your titles with keywords. It should still read naturally and make sense to your customers.

Product Descriptions:

This is where you can really sell your product. Highlight the features and benefits of your product. What makes it unique? Why should customers buy it? Don’t forget to include relevant keywords here too!

Product Images:

They say a picture is worth a thousand words, and that’s especially true when selling online. Use high-quality images that showcase your products in the best light. If possible, include multiple images showing different angles or details of your product.


Pricing can be a bit tricky. You want to price your products competitively, but you also need to cover your costs and make a profit. Do some research to see what similar products are selling for and price your products accordingly.

Remember, your product listings are often the first impression customers have of your brand, so make them count!

6. Marketing Your Products

How to market print on demand products

Now that your products are listed on Amazon, it’s time to get the word out. Marketing your products is all about reaching your target audience and convincing them to buy your products.

There are many ways to market your products, but here are a few strategies to get you started:

Social Media

Social media is a powerful marketing tool. You can use it to reach a large audience, engage with your customers, and drive traffic to your Amazon store. Consider creating accounts on platforms like Instagram, Facebook, and Pinterest to promote your products.

Email Marketing

Building an email list allows you to communicate directly with your customers. You can use email marketing to promote new products, share special offers, and build relationships with your customers.


SEO, or search engine optimization, is all about making your products more visible in search engine results. This involves using relevant keywords in your product titles and descriptions, as well as optimizing your product images.

Paid Advertising

If you have the budget for it, paid advertising can be a great way to reach a larger audience. This could involve running ads on social media, Google, or even Amazon itself.

Remember, marketing is not a one-size-fits-all approach. What works for one business might not work for another. So, don’t be afraid to experiment with a different marketing strategy and see what works best for you.

Key Considerations For Selling Print-on-Demand on Amazon

To sell Amazon print-on-demand is an exciting venture, but like any business, it comes with its own set of challenges. Here are a few tips to make sure you’re pointed in the right direction.

Quality is King: In the world of print-on-demand, the quality of your designs and products can make or break your business. Customers expect high-quality products, so make sure you’re delivering. This means choosing a reputable POD supplier and investing time in creating unique, high-quality designs.

Customer Service Matters: Even though your POD supplier handles most of the customer service, your customers will associate their buying experience with your brand. Respond to customer inquiries promptly and professionally, and do your best to resolve any issues that arise.

Stay on Top of Trends: The print-on-demand industry is fast-paced and constantly evolving. Stay on top of trends in your niche and be ready to adapt your designs and marketing strategies as needed.

Optimize Your Listings: Your product listings are your main tool for attracting customers on Amazon. Make sure they’re optimized with relevant keywords and high-quality images, and that your product descriptions are clear and compelling.

Taking it to the Next Level: How to Scale Your Print-on-Demand Business

Once you’ve got the basics down, you might be wondering, “What’s next?” Well, the sky’s the limit! There are a few ways you can expand your business, so let’s take a look.


Expand Your Product Range: One of the great things about print-on-demand is that you can sell a wide variety of products. Consider expanding your product range to reach a wider audience and increase your sales.

Build Your Brand: Building a strong brand can help you stand out from the competition and build a loyal customer base. This involves creating a unique brand identity, consistently delivering high-quality products, and providing excellent customer service.

Invest in Marketing: As your business grows, you might want to consider investing more in marketing. This could involve hiring a marketing expert, running paid advertising campaigns, or using advanced SEO strategies to increase your visibility on Amazon.

Why You Need to Know How to Sell Print-On-Demand on Amazon

Selling POD products on Amazon is a fantastic opportunity for entrepreneurs, artists, and designers. It’s a great way for anyone to step into the online business world without a huge investment. Here are a few of the benefits of POD Amazon:

Low Upfront Costs: Unlike traditional retail, there’s no need to purchase inventory upfront. This significantly reduces the financial risk and makes it easier to start your online business.

Ease of Use: Amazon’s platform is user-friendly, and there are numerous resources available to help you get started.

Access to a Massive Customer Base: Amazon is one of the largest ecommerce platforms in the world. By selling on Amazon, you can reach millions of customers worldwide.

Automation: The print-on-demand process is fully automated. Once you’ve set up your designs and product listings, the POD company handles the printing, shipping, and customer service.

Whether you’re an artist looking to monetize your designs or an entrepreneur seeking a scalable business model, selling POD products on Amazon is an excellent option.

Alternatives to Amazon

1. Shopify: This platform gives you total control over your online store. You can customize it to your heart’s content and even get into the nitty-gritty of SEO. It’s a bit more hands-on but offers more freedom than Etsy.

2. Redbubble: This one’s great for artists. You upload your designs, and Redbubble puts them on everything from t-shirts to phone cases. It’s less about the products and more about showcasing your art.

3. Teespring: Similar to Redbubble but with a focus on apparel. You can create custom clothing lines without worrying about production or shipping. Plus, they’ve got some cool marketing tools to help you get the word out.

4. WooCommerce: If you’ve got a WordPress site, WooCommerce is a plugin that turns it into an online store. It’s a bit more DIY, but you get to keep more of your profits.

Remember, the best platform for you depends on what you’re looking to get out of your print-on-demand business. Want total control? You got Shopify and WooCommerce. Looking to focus on art? Look to Redbubble’s.

Print-On-Demand Amazon: Final Thoughts

Jumping into the world of Print on Demand (POD) isn’t just a side gig; it’s a real-deal business model. And when you pair it with Amazon, you’re prepared for success. Trust me, with countless days spent researching, this business model is a great opportunity.

Look, POD isn’t a get-rich-quick scheme. It’s a blend of creativity, strategy, and good old-fashioned grit. And if you put in the work, especially on a platform like Amazon, it’s a legit way to get into online business.

Frequently Asked Questions

What is Print-on-Demand and Why Should I Care?

Print-on-demand is like the Uber of the printing world. You design, Amazon prints, and ships. No need to stockpile a bunch of stuff. It’s a low-risk, low-cost way to start selling your own merch. You get to focus on design and marketing, while Amazon handles the nitty-gritty.

How Do I Get Started with Amazon’s Print-on-Demand?

Easy peasy! Sign up for Amazon’s Merch program. Upload your killer designs, set your prices, and boom—you’re in business. It’s like setting up a lemonade stand, but online and way cooler.

Can I Order a Test Product Before Going All In?

Yep, you can! And you totally should. Amazon lets you create a direct link to your product before you list it publicly to make a test order. This way, you can check the quality of your own products and know exactly what your customers are getting. It’s like a sneak peek before the big premiere.

How Do I Price My Products?

You’ve got a few options to price your POD products. Go low to attract bargain hunters or price it high for that premium feel. Just remember to factor that in all of your expenses and be competitive. It’s all about finding that sweet spot between making a profit and not scaring off customers.

What’s the Deal with Copyright?

Listen, don’t even think about ripping off someone else’s design. Copyright laws are no joke. Stick to your own original stuff, and you’ll be golden. It’s not just ethical; it’s good for business.

How Does Amazon’s Print-on-Demand Compare to Other Platforms?

Amazon’s got the audience, man. I’m talking millions of eyeballs on your products. But, they do take a bigger cut compared to some other platforms. It’s like trading a bit of your profit for a lot more exposure.

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